Customizable Sales Presentation Library for ADB Safegate

ADB-Safegate Logo

ADB Safegate sells airplane parking systems to airports and airlines. It’s a niche product with a long sales cycle and a need to persuade a wide-ranging audience of stakeholders. We helped ADB Safegate develop an expansive library of slides and content “chapters” to help their sales team customize their presentations for each audience.

A lot of moving parts

Airport tarmacs are always bustling with activity, add weather conditions and tight schedules to the mix, and you have a recipe for costly errors. A fluid animation for a complex product can help audiences understand the context and consequences. And yes, this is PowerPoint.

Photo of Tammi Phippen

“Michael took the time to understand our business and our audience. He has a knack for taking our complicated messages and presenting them in a visually interesting way that is always on point. Our sales team is extremely pleased with the presentations we get from Radiate.”

Tammi Phippen

Marketing Manager
ADB Safegate

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